The Art of the Pro-Am

In this detailed look at commercial and homebrewing collaborations and competitions, attendees will discover the benefits of the Pro-Am for homebrew clubs and breweries and learn strategies a club can use to create their own events. This presentation examines the Pro-Am concept and takes a detailed look at a variety of Pro-Am events to uncover their unique organization. The presentation will also cover some basic legal considerations to take into account when homebrewing and commercial brewing meet.