Sponsor the 2026 National Homebrew Competition

The American Homebrewers Association (AHA) is excited to offer sponsorship opportunities for the 2026 National Homebrew Competition (NHC), the world’s largest homebrew competition.

Sponsoring the NHC puts your brand in front of a passionate, highly engaged audience of homebrewers and beer enthusiasts who actively seek out new products, ingredients, equipment, and experiences. It is also a clear way to show your company’s commitment to supporting and strengthening the homebrewing community.

Your sponsorship helps power a premier national program and delivers meaningful visibility before and during the Final Round and the NHC Awards Ceremony at Homebrew Con in Asheville, North Carolina.

Why sponsor the NHC?

  • Reach a highly engaged niche audience of dedicated homebrewers who are active buyers and strong brand advocates.
  • Build credibility and trust by aligning your company with the American Homebrewers Association and the most recognized homebrew competition in the country.
  • Increase brand visibility with recognition tied to the competition experience, finalist activities, and the NHC Awards Ceremony at Homebrew Con in Asheville, North Carolina.
  • Support the homebrewing community in a tangible way by helping make the National Homebrew Competition possible.
  • Create meaningful connections with homebrewers, judges, and influencers who shape purchasing decisions and long-term brand loyalty.

Key Dates*

Tuesday, February 3, 2026

NHC First Round entries open

March 14 to April 19, 2026

NHC First Round judging (nine locations)

Wednesday, June 17, 2026

NHC Final Round Day 1 judging, 1:30 p.m. to 5:30 p.m.

Thursday, June 18, 2026

NHC Final Round Day 2 judging, 9:00 a.m. to 5:00 p.m.

Friday, June 19, 2026

Homebrew Con (HBC) begins in Asheville, North Carolina

Saturday, June 20, 2026

NHC Awards Ceremony as part of Homebrew Con

*Subject to change

Sponsorship Opportunities

Interested in sponsoring the 2026 National Homebrew Competition? Review the available opportunities and benefits in the sponsorship prospectus, then apply to become an NHC sponsor.

Questions?

For questions about sponsorship opportunities for the National Homebrew Competition, please reach out to our Business Development Manager, Kian Zozobrado, at kian@homebrewersassociation.org